Mossy Nissan
Designed during my time at Advanced Marketing Strategies, this logo was part of a high-impact promotional campaign for Mossy Nissan car dealership. The goal was to create an eye-catching, festive identity that would drive traffic and excitement around their July discount event. I combined the round shape of Nissan’s logo, bold typography, and classic patriotic motifs to create an emblem that felt energetic, Nissan, and unmistakably American. The radiating starbursts add a celebratory, firework-like flair, helping the design stand out in both print and digital applications while reinforcing the urgency and limited-time nature of the event.
Beautifly Lounge
This client needed a logo which felt luxury and chic, reminiscent of an indulgent cosmetic experience. The client shared some color inspiration but allowed me to choose/narrow down a color palette for her business.
SWR Initiative
The client needed a logo that would visually align with their existing LOCATOR product family logos. To achieve visual consistency and brand cohesion, I repurposed the signature curved element found across Zest's logo system, but this time as a smile arc beneath the text. This not only reinforces the initiative’s name, “Smiles Within Reach,” but also symbolically wraps the message in optimism, care, and approachability. Every element was chosen to echo the established identity while extending it into a meaningful new direction.
Fail Factory
This creative client requested a playful logo made of tools and parts inspired by the patchwork alphabet of a ransom letter. The client requested I use this specific color palette.
